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Special Guest Interview with Dr. Keenan Davis

Special Guest Interview with Dr. Keenan Davis

"I'm always talking to me first, right? If I don't reach anybody else, I've at least reached myself so that I've already made sure that I can go out and be the best possible person I can be. I think that if that internal conversation is had, as any leader in an...

Social Media for Good

Social Media for Good

Social media is bad.  It’s addictive.  It’s divisive.  It’s vile. There’s little truth to be found, but there’s enough scathing venom to afflict a whole society with full blown anxiety. We don’t want to be here anymore.  It’s making us sick. ----- Social media is...

Reporting Your Social Media Analytics

Reporting Your Social Media Analytics

So far in this Spry series, we've discussed how to set goals for your social media marketing, matching your metrics to your goals, and where to find the social media analytics that you want to monitor. As the final piece of the analytics puzzle, we need to discuss...

Where To Find Your Social Media Analytics

Where To Find Your Social Media Analytics

Analytics are not exactly helpful on their own - you need to have defined goals and key performance indicators (KPIs) to measure against to see if your efforts are successful. Once you figure out your goals, where do you find the data to back up your growth? There are...