You Can Walk the Walk, But Can You Tik the Tok?

You Can Walk the Walk, But Can You Tik the Tok?

A Beginner’s Look at TikTok for Marketing Okay so you’ve been hearing about TikTok for a long time and you’re wondering if it’s time to start an account and begin marketing on it for your business or brand.  We’re curious, too. We start every social media...
Spry’s Hierarchy of Social Media Engagements

Spry’s Hierarchy of Social Media Engagements

When evaluating the success of your social media efforts, what metrics are you using?  How long has it been since you updated those metrics?  Do you even know WHY you’re tracking those metrics? Adrienne, our Lead Digital Strategist, is a libra, so she’s...
Follow Up on Instagram Following Strategy

Follow Up on Instagram Following Strategy

Two months ago I wrote a blog post about Instagram following strategies and how they affect your follower growth rate. In summary, I found a 41% higher follower growth rate when I followed accounts I wanted to follow me. Ultimately, though, I decided the increase in...