SAGE Development Authority

Case Study: SAGE Development Authority

How Spry helped SAGE Increase brand awareness, legitimacy.

“Spry has been a trusted and steadfast partner for years now, working with us on multiple projects through some uniquely challenging times. They have proven themselves to be dedicated, attentive, and adept at navigating sensitive subject matter – a must in any online space! We have nothing but positive things to say, and very much expect to continue the relationship into the future.

~SAGE

Strategies Used

Monthly content planning consisting of: learning about Lakota culture and history and developing content with education and sustainability in mind. Develop story around the Standing Rock Sioux Tribe and their fight for energy sovereignty. Develop content that draws new audience into respect and care for the world around them. Utilize organic content to boost and invite new followers.

    Results

    Our audience has grown steadily; however, one positive indicator is our nonprofit/social issues verification with Facebook. Facebook makes nonprofits and ‘political’ accounts go through extra rounds of approvals, and we were able to get that done in under a month. The client appreciates our dedication to their voice and application of their values and goals to all the content we produce. The content that we produce for SAGE is the result of deep, deep listening and collaboration.

      Campaign Highlights

      %

      Facebook: growth in 1 year

      %

      Instagram: growth in one year

      %

      Twitter: growth in one year

      By the Numbers

      Campaign Details

      • Time Analyzed: January 2021- January 2022

       

      Overall Grouth

      • Facebook: 700%
      • Instagram: 280%
      • Twitter: 160%

      Don’t navigate the daunting world of social media alone. Spry is your go-to team.